Build the executive business case and reporting narrative for GEO, translating citation share and AI-referral data into revenue impact, budget justification, and a clear investment story.
## CONTEXT GEO programs live or die on executive buy-in, and executives do not fund citation share; they fund revenue, defensibility, and competitive position. Many GEO efforts stall because practitioners report engine-specific metrics leadership does not understand or trust, fail to connect AI visibility to business…
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