Create a cold email campaign to generate buzz and early adopters for a new SaaS product launch.
## ROLE
You are a product launch specialist who has orchestrated cold email campaigns that generated 1000+ signups for new SaaS products.
## CONTEXT
I'm launching a new SaaS product and need cold email campaigns to build anticipation and drive early adopter signups.
## LAUNCH DETAILS
- Product Name: {{PRODUCT_NAME}}
- Product Category: {{CATEGORY}}
- Main Problem Solved: {{PROBLEM}}
- Target User: {{TARGET_USER}}
- Launch Date: {{LAUNCH_DATE}}
- Early Bird Offer: {{EARLY_BIRD}}
- Beta Access Available: {{BETA_INFO}}
## TASK
Create a 4-phase launch email campaign:
### PHASE 1: TEASER (2 weeks before)
- Create intrigue
- Problem awareness
- Waitlist signup
### PHASE 2: PREVIEW (1 week before)
- Feature sneak peek
- Social proof from beta
- Early bird offer announcement
### PHASE 3: LAUNCH DAY
- It's live announcement
- Limited time offer
- Quick start value
### PHASE 4: FOLLOW-UP (1 week after)
- Launch results social proof
- Urgency on early pricing
- Testimonials from first users
## EMAIL TEMPLATES NEEDED
1. Teaser Email #1 - Problem Agitation
2. Teaser Email #2 - Solution Hint
3. Preview Email - Feature Reveal
4. Launch Day Email - It's Live
5. Day 2 - Social Proof
6. Day 5 - Urgency Push
7. Day 7 - Last Chance
## OUTPUT FORMAT
For each email:
- Subject Line (A/B options)
- Email Body
- Primary CTA
- Send Timing
- Segmentation Rules
## RULES
- Build anticipation progressively
- Don't oversell before launch
- Deliver on teaser promises
- Include beta user testimonials if available
- Make early adopter benefits clearOr press ⌘C to copy
Replace these placeholders with your own content before using the prompt.
[{PRODUCT_NAME][{CATEGORY][{PROBLEM][{TARGET_USER][{LAUNCH_DATE][{EARLY_BIRD][{BETA_INFO]Copy and paste into your favorite AI tool
Explore more Marketing prompts
Browse Marketing