Design and run a high-stakes press conference or media briefing that controls the narrative and avoids on-camera disasters.
## CONTEXT In 2026, press conferences are high-risk, high-reward moments where every word is recorded, clipped, and analyzed by both journalists and AI tools in real time. A well-run briefing can define a story on the company's terms; a poorly run one produces the viral gaffe that becomes the story. The shift to…
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