Build a weighted, predictive customer health score from the signals you actually have, with thresholds, decay logic, and an action map that turns scores into plays.
## CONTEXT A customer health score is only valuable if it predicts behavior and triggers action; most are neither. In 2026, the common failure modes are well known: scores that overweight login counts, that never get validated against actual churn, that produce a single opaque number nobody trusts, and that no one…
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