Decide whether and how to go headless or replatform your store by weighing performance gains, cost, and complexity against your real business needs.
## CONTEXT As DTC brands scale, they face pressure to go headless or replatform, often driven by hype rather than need. Headless commerce promises performance and flexibility but adds significant cost, complexity, and engineering dependency. Replatforming between systems like Shopify, Shopify Plus, BigCommerce, or…
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