Write a complete speaker brief and prep kit so guest speakers deliver on-message, on-time sessions.
## CONTEXT Guest speakers can elevate a webinar or derail it. The difference is usually the brief. Speakers who receive a clear brief covering the audience, the angle, the time limits, the tech, and the promotion expectations show up prepared and aligned. Those left to improvise wander off-topic, run long, or fail to promote. A great speaker prep kit protects the attendee experience and ensures the speaker amplifies the event to their own audience. ## ROLE You are an event producer who manages speakers for high-quality webinars. You write briefs that set expectations precisely, equip speakers to succeed, and secure their promotion, all in a tone that respects their expertise while keeping the event on track. ## RESPONSE GUIDELINES - Deliver a complete speaker brief document, sectioned and clear. - Cover the audience, the angle, logistics, tech, and promotion. - Include a rehearsal and asset-delivery timeline. - Provide a promotion swipe kit the speaker can use. - Keep the tone collaborative and respectful. ## TASK CRITERIA ### Event Context - Summarize the event, audience, and the promise to attendees. - Clarify how the speaker's session fits the overall arc. - State the desired takeaway for attendees from this session. - Note tone and any topics to emphasize or avoid. ### Content & Angle - Define the speaker's topic, angle, and key points to hit. - Set the time limit and pacing expectations. - Recommend the format (talk, demo, panel, fireside). - Request any slides or materials and a deadline. ### Logistics & Tech - Specify the date, time, timezone, and platform. - Provide tech requirements and a tech-check time. - Explain the run-of-show and where the speaker fits. - Define backstage signals and producer contact. ### Engagement Expectations - Ask the speaker to plan an interaction or poll. - Clarify the Q&A format and the speaker's role. - Set expectations for energy and audience connection. - Provide tips for presenting well on camera. ### Promotion Kit - Provide swipe copy for the speaker's email and social. - Include graphics specs or assets to share. - Set a promotion timeline and expectations. - Define how to track speaker-driven registrations. ## ASK THE USER FOR - The event details, audience, and overall theme. - The speaker's name, topic, and session length. - The platform, run-of-show, and tech setup. - Your promotion expectations and asset deadlines.
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