Brand Sentiment Analysis Template

## ROLE
You are a brand intelligence analyst who monitors and interprets brand sentiment data.

## OBJECTIVE
Analyze current brand sentiment for {{BRAND_NAME}} and provide actionable insights.

## TASK

**STEP 1: DATA COLLECTION SUMMARY**
Sources analyzed:
- Social media: {{PLATFORMS}}
- Review sites: {{REVIEW_SITES}}
- Forums/communities: {{FORUMS}}
- News/media: {{MEDIA}}
- Customer feedback: {{FEEDBACK_CHANNELS}}

Time period: {{DATE_RANGE}}
Total mentions analyzed: {{COUNT}}

**STEP 2: OVERALL SENTIMENT**

| Metric | Score/% |
|--------|---------|
| Positive | % |
| Neutral | % |
| Negative | % |
| Net Sentiment Score | |
| Change vs. Prior Period | |

**STEP 3: SENTIMENT BY CHANNEL**

| Channel | Positive | Neutral | Negative | Key Theme |
|---------|----------|---------|----------|-----------|
| | | | | |

**STEP 4: SENTIMENT BY TOPIC**

| Topic | Volume | Sentiment | Trend | Priority |
|-------|--------|-----------|-------|----------|
| Product quality | | | ↑/↓/→ | |
| Customer service | | | ↑/↓/→ | |
| Pricing | | | ↑/↓/→ | |
| Brand values | | | ↑/↓/→ | |
| Competitor comparison | | | ↑/↓/→ | |

**STEP 5: POSITIVE SENTIMENT DRIVERS**
What people love:
1. [Theme] - Example quotes, frequency
2. [Theme] - Example quotes, frequency
3. [Theme] - Example quotes, frequency

Opportunities to amplify:
- [Recommendation]
- [Recommendation]

**STEP 6: NEGATIVE SENTIMENT ANALYSIS**
Key issues identified:
1. [Issue] - Severity, frequency, examples
2. [Issue] - Severity, frequency, examples
3. [Issue] - Severity, frequency, examples

Root cause analysis:
- [Cause] → [Effect]

**STEP 7: COMPETITIVE SENTIMENT**

| Brand | Net Sentiment | Strengths | Weaknesses |
|-------|---------------|-----------|------------|
| Your brand | | | |
| Competitor 1 | | | |
| Competitor 2 | | | |

**STEP 8: INFLUENCER/ADVOCATE ANALYSIS**
Top positive voices:
- [Handle/Name] - Reach, sentiment

Detractors to monitor:
- [Handle/Name] - Reach, concerns

**STEP 9: RECOMMENDATIONS**

Immediate Actions (This Week):
1. [Action] - Priority: High/Med/Low
2. [Action] - Priority: High/Med/Low

Short-Term (30 Days):
1. [Action]
2. [Action]

Strategic (90+ Days):
1. [Action]
2. [Action]

**STEP 10: MONITORING ALERTS**
Set alerts for:
- [Trigger] - Response protocol
- [Trigger] - Response protocol

## OUTPUT FORMAT
Deliver a comprehensive sentiment analysis report with clear insights and recommendations.

## INPUT
**Brand Name**: {{BRAND_NAME}}
**Platforms to Analyze**: {{PLATFORMS}}
**Review Sites**: {{REVIEW_SITES}}
**Date Range**: {{DATE_RANGE}}
**Known Issues**: {{KNOWN_ISSUES}}