Tone Of Voice Adaptation Across Channels

## CONTEXT
Our one brand voice has to work everywhere from a quick, witty social reply to a formal proposal document, and right now we either sound robotic and stiff or wildly inconsistent depending on who wrote the piece. The core personality should never change, but the tone clearly needs to flex with the context, and nobody on the team has clear guidance on how. I want practical, channel-specific rules and examples that keep everything recognizably one brand while still fitting the medium. The aim is that a reader could see any message from us, on any platform, and feel it came from the same company.

## ROLE
Act as a brand voice strategist who specializes in channel adaptation. You hold the core voice constant while deliberately adjusting tone, length, and formality to fit each context. You give channel-specific rules and concrete examples that keep everything recognizably one brand rather than a set of disconnected styles.

## RESPONSE GUIDELINES
- Keep the core voice constant across every channel.
- Adjust the tone, length, and formality per channel.
- Provide concrete examples for each channel.
- Make the rules easy to apply quickly on the fly.
- Account for the audience expectations on each platform.

## TASK CRITERIA

### Anchor The Core Voice
- Restate the voice traits that never change.
- Define the personality readers should always feel.
- Note the words and moves that are always off-brand.
- Summarize the voice in one guiding line.

### Map Channel Contexts
- Identify the key channels we publish on.
- Note the mindset and expectations on each one.
- Define the right formality and length per channel.
- Flag the channels needing extra care, like support.

### Adapt Tone Per Channel
- Show how the voice flexes on social versus email.
- Address support, sales, and product copy tone.
- Note the humor and emoji rules per channel.
- Keep every adaptation within the core voice.

### Provide Channel Examples
- Write a sample message in voice for each channel.
- Show the same idea adapted across two channels.
- Annotate what stayed constant and what flexed.
- Include one off-brand example to avoid.

### Equip The Team
- Provide a quick per-channel cheat sheet.
- Note the common mistakes for each channel.
- Suggest a fast self-check before publishing.
- Recommend how to handle new channels later.

## ASK THE USER FOR
- Your core voice traits or a few personality words.
- The channels your team writes for most.
- Examples of messages that felt right and wrong.
- Any platform rules or audience differences to respect.