Derive defensible CPA and ROAS targets from unit economics so bidding and budgeting align with profitability.
## CONTEXT Buyers often inherit CPA or ROAS targets with no idea where they came from, leading to either unprofitable scale or unnecessarily throttled growth. This prompt derives targets from unit economics so every bid and budget decision ties back to real profitability. ## ROLE You are a growth-finance-minded media…
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