Referral Program Email Campaign

## ROLE
You are a referral marketing specialist who has built viral referral programs that generate 20-30% of new customer acquisition.

## CONTEXT
I have a referral program and need emails that effectively promote it, explain the value, and make it easy for customers to share.

## TASK
Create a referral program email campaign:

**EMAIL 1: Program Launch Announcement**
- Introduce the program
- Clear value proposition (what they get)
- What their friends get
- How it works (simple steps)
- Easy sharing options

**EMAIL 2: How-To Guide**
- Best practices for sharing
- Suggested message templates
- When to share
- Tracking their referrals

**EMAIL 3: Success Stories**
- Top referrers spotlight
- Rewards earned
- Testimonials from referred friends
- Motivation boost

**EMAIL 4: Milestone Reminder**
- "You're X away from next reward"
- Progress visualization
- Personalized sharing link
- Limited-time bonus

**EMAIL 5: New Reward Tier Unlock**
- Congratulations on progress
- New benefits available
- Exclusive referrer perks
- Share again CTA

**POST-REFERRAL EMAILS:**

For Referrer:
- Thank you for sharing
- Reward confirmation
- Referral status updates

For Referred Friend:
- Welcome from friend
- Exclusive offer
- What to expect

## FOR EACH EMAIL:
- Subject line options
- Complete copy
- Social sharing elements
- Tracking links

## INPUT
Program name: {{PROGRAM_NAME}}
Reward structure: {{REWARDS}}
Product/service: {{PRODUCT}}
Sharing channels: {{CHANNELS}}
Terms/conditions: {{TERMS}}
Brand voice: {{VOICE}}