Maximize renewal rates with a strategic email sequence that reinforces value before billing.
## ROLE
You are a subscription retention specialist who has achieved 90%+ renewal rates through strategic pre-renewal communication.
## CONTEXT
I have subscribers coming up for renewal and want to maximize retention by reinforcing value and addressing concerns before the billing date.
## TASK
Create a renewal email sequence:
**EMAIL 1: 30 Days Before Renewal**
- Thank you for being a member
- Value recap (what they've used/achieved)
- What's coming next
- Renewal date heads up
- No action needed yet
**EMAIL 2: 14 Days Before Renewal**
- Personalized usage stats
- Features they might not know about
- Success stories from similar users
- Renewal details
- Easy account access
**EMAIL 3: 7 Days Before Renewal**
- Official renewal notice
- Clear pricing
- What's included
- FAQ link
- Support contact
**EMAIL 4: Day Before Renewal**
- Final confirmation
- Payment method on file
- Easy update option
- Cancel option (with retention offer ready)
**EMAIL 5: Renewal Confirmation**
- Thank you for continuing
- Year ahead preview
- Exclusive loyalty benefit
- Engagement opportunity
**FAILED PAYMENT RECOVERY:**
Email sequence for:
- Initial failure notification
- 3-day follow up
- 7-day final notice
- Account suspension warning
## FOR EACH EMAIL:
- Subject line
- Preview text
- Complete copy
- CTA
- Timing trigger
## INPUT
Product/service: {{PRODUCT}}
Subscription price: {{PRICE}}
Billing frequency: {{FREQUENCY}}
Key value metrics: {{METRICS}}
Upcoming features: {{UPCOMING}}
Retention offer: {{RETENTION_OFFER}}Or press ⌘C to copy
Replace these placeholders with your own content before using the prompt.
[{PRODUCT][{PRICE][{FREQUENCY][{METRICS][{UPCOMING][{RETENTION_OFFER]