Define your brand's human characteristics and archetype
Define your brand personality.
**Brand:** ${{BRAND}}
**Industry:** ${{INDUSTRY}}
**Target Audience:** ${{AUDIENCE}}
**Brand Values:** ${{VALUES}}
**Competitive Position:** ${{POSITION}}
Define personality:
**Brand Archetype:**
**Primary Archetype:**
- The Innocent (pure, optimistic)
- The Explorer (independent,…Premium Prompt
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[{BRAND][{INDUSTRY][{AUDIENCE][{VALUES][{POSITION]