PR Content Calendar

Create PR content calendar.

**Organization:** ${{ORGANIZATION}}
**Calendar Year:** ${{YEAR}}
**Key Events:** ${{EVENTS}}
**Content Priorities:** ${{PRIORITIES}}
**Team Capacity:** ${{CAPACITY}}

Build the calendar:

**Calendar Framework:**

**Planning Approach:**
- Annual overview
- Quarterly deep dive
- Monthly detail
- Weekly execution
- Real-time flexibility

**Calendar Elements:**
- Company announcements
- Product launches
- Events
- Thought leadership
- Seasonal hooks
- Industry events
- Media opportunities

**Annual Planning:**

**Q1 Focus:**
- Year kickoff
- Industry events
- Trend predictions
- Award submissions
- Planning content

**Q2 Focus:**
- Mid-year momentum
- Product updates
- Industry conferences
- Thought leadership
- Summer planning

**Q3 Focus:**
- Pre-holiday prep
- Back-to-work themes
- Fall conferences
- Year-end planning
- Trend content

**Q4 Focus:**
- Year-end wrap
- Holiday themes
- Prediction content
- Award season
- Next year planning

**Content Categories:**

**Proactive:**
- Press releases
- Bylined articles
- Research/reports
- Blog posts
- Video content

**Reactive:**
- News commentary
- Trend responses
- Industry reaction
- Crisis response

**Ongoing:**
- Social content
- Media relations
- Influencer engagement
- Community building

**Calendar Structure:**

**Monthly View:**
- Week 1: [Activities]
- Week 2: [Activities]
- Week 3: [Activities]
- Week 4: [Activities]
- Key deadlines
- Milestones

**Weekly View:**
- Monday: [Tasks]
- Tuesday: [Tasks]
- Wednesday: [Tasks]
- Thursday: [Tasks]
- Friday: [Tasks]

**Daily Tasks:**
- Media monitoring
- Social engagement
- Pitch follow-up
- Content creation
- Reporting

**Seasonal Opportunities:**

**January:**
- New Year predictions
- Resolution content
- Industry outlook

**February:**
- Valentine's (if relevant)
- Black History Month
- Industry events

**March:**
- Women's History Month
- Spring themes
- Q1 wrap-up

[Continue for all months...]

**Industry Events:**

**Major Conferences:**
- Event name
- Date
- PR activities
- Spokesperson presence
- Content opportunities

**Award Deadlines:**
- Award name
- Deadline
- Submission owner
- Status

**Integration:**

**Cross-Functional:**
- Marketing calendar
- Product roadmap
- Sales events
- HR milestones
- Company events

**Alignment:**
- Shared calendar
- Regular syncs
- Conflict resolution
- Resource planning

**Calendar Management:**

**Tools:**
- Google Calendar
- Asana/Monday
- Airtable
- PR software
- Shared drives

**Process:**
- Planning cadence
- Updates/changes
- Approval flow
- Distribution
- Review

Provide 12-month PR calendar template.