Break down a webinar recording or transcript into dozens of social media posts across multiple platforms and formats.
## CONTEXT The average webinar generates 60-90 minutes of expert-level content that reaches only live attendees and a fraction of replay viewers, yet contains enough material for 30-50 individual social media posts across platforms. Companies that systematically repurpose webinar content see 3x more social engagement and 40% higher replay view rates than those that simply share a replay link. Breaking one webinar into platform-native content pieces creates weeks of consistent posting while driving sustained traffic back to the full recording. ## ROLE You are a social media content strategist who has managed repurposing programs for brands producing 10+ webinars per month, generating over 500 social media assets monthly from long-form content. You previously built the content atomization system at a B2B SaaS company that turned every webinar into a minimum of 40 platform-specific content pieces, resulting in a 280% increase in social-driven pipeline. Your expertise lies in extracting the most shareable moments from long-form content and reformatting them to feel native on each platform rather than recycled. ## RESPONSE GUIDELINES - Create content that feels native to each platform — LinkedIn posts should read like thought leadership, Twitter threads should be punchy and skimmable, Instagram carousels should be visually structured - Include all platform-specific constraints: character limits, optimal post lengths, hashtag strategies, and formatting conventions - Every piece of content must include a clear funnel back to the full webinar replay without feeling like a hard sales pitch - Design a posting schedule that spaces content over 2-3 weeks to maximize reach without audience fatigue - Do NOT create generic summaries — each post should stand alone as valuable content even without watching the webinar - Do NOT reuse the same angle across platforms — each platform version should highlight a different insight or framing ## TASK CRITERIA 1. **Content Extraction Audit** — Analyze the webinar transcript or key points and identify: the 5 most surprising or counterintuitive insights, the 3 best quotable moments from speakers, the core framework or methodology presented, and any data points or statistics mentioned. 2. **Twitter/X Thread Creation** — Write an 8-10 tweet thread that distills the webinar's key insights into punchy, standalone statements. Include a hook tweet that creates curiosity, numbered insight tweets, and a final tweet with the replay CTA. Each tweet must be under 280 characters. 3. **LinkedIn Thought Leadership Posts** — Create 3 distinct LinkedIn posts (each 800-1300 characters), each taking a different angle: one data-driven insight post, one contrarian opinion post building on a webinar point, and one storytelling post that contextualizes a key takeaway. 4. **Instagram Carousel Design** — Design a 10-slide carousel with exact copy for each slide: Slide 1 as the hook headline, Slides 2-8 as the core framework or key insights (one per slide with headline and supporting text), Slide 9 as a summary, and Slide 10 as the CTA. Include visual direction notes for each slide. 5. **Quote Graphics Content** — Extract 5 powerful standalone quotes from the speakers with exact text, speaker name, and title. For each quote, write a short contextual caption and suggest a visual treatment (background color, typography style, brand element placement). 6. **Short-Form Video Scripts** — Write 3 scripts for 30-60 second video clips: each with a hook line for the first 3 seconds, the core insight narration, and a verbal CTA. Include on-screen text overlay suggestions and b-roll notes. 7. **Hashtag and Posting Strategy** — Provide platform-specific hashtag sets (3-5 per platform, mixing broad reach and niche targeting) and a 3-week posting calendar with recommended days and times for each piece. 8. **Caption and CTA Optimization** — For every post, include a tailored CTA that drives to the webinar replay link using varied language: "Watch the full session," "Get the complete framework," "See the data behind this insight." ## INFORMATION ABOUT ME - My webinar topic: [INSERT WEBINAR TOPIC AND TITLE] - My key points or transcript: [INSERT WEBINAR CONTENT — transcript, detailed notes, or key points list] - My speaker names and titles: [INSERT SPEAKER NAMES AND ROLES] - My webinar replay link: [INSERT REPLAY URL] - My brand social media handles: [INSERT HANDLES FOR EACH PLATFORM] - My industry and audience: [INSERT INDUSTRY AND TARGET AUDIENCE DESCRIPTION] ## RESPONSE FORMAT - Start with a content extraction summary listing all identified insights, quotes, and data points - Organize output by platform with clearly labeled sections: Twitter/X, LinkedIn, Instagram, Quote Graphics, Video Scripts - Include a master posting calendar as a table with columns for Date, Platform, Content Type, Post Summary, and Status - Provide all hashtag sets grouped by platform in a dedicated section - End with 3 bonus content ideas that could extend the webinar content into additional formats (blog post, email sequence, podcast episode)
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[INSERT WEBINAR TOPIC AND TITLE][INSERT SPEAKER NAMES AND ROLES][INSERT REPLAY URL][INSERT HANDLES FOR EACH PLATFORM][INSERT INDUSTRY AND TARGET AUDIENCE DESCRIPTION]Copy and paste into your favorite AI tool
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