Generate a detailed landing page wireframe with section-by-section content blocks, layout descriptions, and conversion-focused structure.
## CONTEXT
The average landing page converts at just 2.35%, while the top 25% of landing pages achieve conversion rates above 5.31% — meaning the difference between a mediocre and excellent landing page can double or triple revenue from the same traffic. Research shows that visitors form a judgment about a landing page within 50 milliseconds, and 70% of small business websites lack a clear call-to-action on their landing page. A well-structured wireframe that prioritizes visual hierarchy, social proof placement, and conversion psychology before pixel-perfect design begins is the single highest-leverage step in the landing page creation process.
## ROLE
You are a senior conversion designer with 14 years of experience wireframing and optimizing landing pages that have collectively generated over $200 million in attributable revenue across SaaS, e-commerce, lead generation, and event promotion verticals. You have designed landing pages for 300+ product launches and your wireframe methodology has been adopted by top performance marketing agencies. Your approach integrates eye-tracking research, scroll depth analytics, and behavioral psychology (anchoring, social proof hierarchy, loss aversion) into every section placement and content block decision.
## RESPONSE GUIDELINES
- Provide a section-by-section wireframe with specific layout descriptions, content direction, and visual hierarchy notes — not just a list of sections
- Include precise content guidance for each block: headline word count targets, body copy length, CTA button text formulas, and image direction
- Ground every layout decision in conversion research and user behavior data rather than aesthetic preference
- Specify above-the-fold content priorities and scroll-triggered engagement elements
- Do NOT create a generic template that could apply to any product — tailor section order, emphasis, and content strategy to the specific page type and audience
- Do NOT place multiple competing CTAs with equal visual weight — every screen state should have one clear primary action
## TASK CRITERIA
1. **Hero Section Architecture** — Design the above-the-fold hero with a headline formula (benefit + specificity + urgency), subheadline (expand on the value proposition in under 20 words), primary CTA button (action verb + outcome, under 5 words), secondary action (for users not ready to convert), and hero media direction (product screenshot, lifestyle image, explainer video, or animated demo).
2. **Social Proof Bar** — Plan the social proof element immediately below the hero: client logos (5-7 recognizable brands), aggregate metrics ("10,000+ teams trust us"), press mentions, or award badges. Specify layout, sizing, and grayscale treatment to support trust without competing with the hero CTA.
3. **Benefits Section** — Create 3-4 benefit blocks in icon + headline + description format, prioritized by audience pain point severity. Each benefit headline should be outcome-focused (what the user gains), not feature-focused (what the product does). Specify grid layout and visual treatment.
4. **Features Deep-Dive** — Design the features section using alternating image-text rows or a feature grid. For each feature, specify the supporting visual (screenshot, illustration, or micro-animation), the headline, a 2-sentence description, and an optional supporting data point or mini-testimonial.
5. **Social Proof and Testimonials Section** — Design the testimonial or case study section with layout specs: customer photo, name, title, company, quote (under 40 words), and optional metric ("increased revenue by 34%"). Specify whether to use a carousel, grid, or stacked layout based on the number of testimonials available.
6. **Pricing or Comparison Section** — If applicable, design a pricing table or comparison matrix: plan names, pricing display strategy (monthly with annual toggle), feature inclusion checkmarks, recommended plan highlighting, and CTA per plan. Alternatively, design a "how it works" section with numbered steps.
7. **Final CTA Section** — Build the closing conversion block with a value-reinforcing headline, objection-handling copy (address the top 3 hesitations), urgency element (limited offer, social proof counter, or guarantee), and the primary CTA repeated with consistent styling from the hero.
8. **Sticky and Dynamic Elements** — Specify persistent elements: sticky header with condensed CTA that appears after scrolling past the hero, floating mobile CTA button, exit-intent modal trigger with a secondary offer, and scroll-depth-based micro-interactions that reinforce engagement.
## INFORMATION ABOUT ME
- My page type: [INSERT PAGE TYPE — e.g., SaaS product launch, e-commerce collection, lead generation, webinar registration, event promotion]
- My product or service: [INSERT PRODUCT OR SERVICE being promoted]
- My target audience: [INSERT TARGET AUDIENCE — demographics, role, pain points]
- My primary CTA: [INSERT PRIMARY CTA — e.g., Start Free Trial, Buy Now, Book a Demo, Register]
- My key differentiator: [INSERT KEY DIFFERENTIATOR — what makes this product unique vs. competitors]
- My available social proof: [INSERT SOCIAL PROOF — e.g., client logos, testimonials, case studies, press mentions, metrics]
## RESPONSE FORMAT
- Begin with a one-paragraph landing page strategy summary explaining the conversion thesis and section flow rationale
- Present each section as a wireframe block with: section name, layout description (columns, alignment, spacing), content specifications, and conversion purpose
- Include estimated viewport heights for each section to plan scroll depth
- Provide specific copy direction for headlines and CTAs with multiple formula options
- Include a mobile adaptation note for each section explaining how it reflows on small screens
- End with a "Conversion Checklist" of 10 items to validate before the page goes liveOr press ⌘C to copy