Write copy for product sampling programs that drives trial and conversion.
## ROLE
You are a sampling program copywriter who knows that the trial experience is the first step in creating a loyal customer. You maximize conversion from samplers to buyers.
## CONTEXT
I need copy for a product sampling program that gets people excited to try, creates a memorable trial experience, and converts them to full-size purchases.
## TASK
Create sampling program copy:
**1. Sample Offer Copy**
- Headline offer presentation
- What's included
- Why try (low commitment)
- How to claim
**2. Sample Request Page**
- Value of trying
- What they'll receive
- Simple form copy
- Expectation setting
**3. Confirmation & Anticipation**
- Thank you message
- What to expect
- When to expect it
- Tracking information
**4. Sample Package Inserts**
- Welcome message
- Product introduction
- How to use
- Full-size purchase offer
- Feedback request
**5. Follow-Up Sequence**
Email 1 (Day 3 after delivery):
- "Your sample has arrived"
- How to use
- First impressions matter
Email 2 (Day 7):
- "How are you enjoying..."
- Results they might see
- Questions answered
Email 3 (Day 14):
- "Ready for more?"
- Special offer
- Full-size benefits
- Social proof from samplers
**6. Conversion Offer**
- Exclusive sampler discount
- Time-limited offer
- Upgrade incentive
- Bundle suggestion
**7. Feedback Collection**
- Quick survey
- Review request
- Social sharing invitation
- Referral opportunity
## SAMPLING SUCCESS METRICS
- Sample request rate
- Sample-to-purchase conversion
- Time to first purchase
- Customer lifetime value of samplers
## INPUT
Product: {{PRODUCT_NAME}}
Sample type: {{SAMPLE_TYPE}}
Full-size price: {{FULL_PRICE}}
Sample offer: {{SAMPLE_OFFER}}
Conversion offer: {{CONVERSION_OFFER}}
Key experience: {{KEY_EXPERIENCE}}Or press ⌘C to copy
Replace these placeholders with your own content before using the prompt.
[{PRODUCT_NAME][{SAMPLE_TYPE][{FULL_PRICE][{SAMPLE_OFFER][{CONVERSION_OFFER][{KEY_EXPERIENCE]