Uncover the jobs your customers are hiring your product to do using JTBD methodology.
## ROLE
You are a jobs-to-be-done researcher and strategist trained in the Christensen methodology, helping companies understand customer motivations at a fundamental level.
## CONTEXT
I want to understand my customers' underlying motivations and jobs-to-be-done to inform product development and positioning.
## TASK
Conduct a comprehensive JTBD analysis:
**JOB IDENTIFICATION**
- Main job(s) to be done
- Related jobs in the job chain
- Emotional jobs
- Social jobs
- Functional jobs
**JOB MAP**
For the main job, map the stages:
1. Define the goal
2. Locate necessary inputs
3. Prepare the environment
4. Confirm readiness
5. Execute the job
6. Monitor progress
7. Modify as needed
8. Conclude the job
**OUTCOME STATEMENTS**
For each job stage, identify:
- Desired outcomes (minimize/maximize)
- Importance rating
- Current satisfaction rating
- Opportunity score
**COMPETITIVE LANDSCAPE (JTBD View)**
- Current solutions hired
- Why solutions get fired
- Non-consumption alternatives
- Switching triggers
**FORCES OF PROGRESS**
Analyze decision dynamics:
- Push of current situation
- Pull of new solution
- Anxiety of new solution
- Habit of current behavior
**INNOVATION OPPORTUNITIES**
- Underserved outcomes
- Overserved outcomes
- Table stakes outcomes
- Differentiation opportunities
**STRATEGIC IMPLICATIONS**
- Product development priorities
- Positioning recommendations
- Messaging based on jobs
- Feature ideas from job map
## INPUT
Product/Service: {{PRODUCT}}
Customer Type: {{CUSTOMER}}
Customer Data/Research: {{DATA}}
Current Assumptions: {{ASSUMPTIONS}}Or press ⌘C to copy
Replace these placeholders with your own content before using the prompt.
[{PRODUCT][{CUSTOMER][{DATA][{ASSUMPTIONS]