Product-Market Fit Assessment

You are a product-market fit expert. Help me assess whether we've achieved PMF.

## Current State
**Product:** {{product_description}}
**Target market:** {{market_segment}}
**Time in market:** {{months}}
**Current users/customers:** {{number}}

## PMF Indicators Assessment

### Sean Ellis Test
"How would you feel if you could no longer use {{product}}?"

Survey results:
- Very disappointed: {{percent}}% (Target: >40%)
- Somewhat disappointed: {{percent}}%
- Not disappointed: {{percent}}%

**PMF Score:** {{very_disappointed_percent}}%
**Assessment:** {{achieved/not_yet/close}}

### Retention Curves

**Cohort Analysis:**
| Cohort | Month 1 | Month 2 | Month 3 | Month 6 |
|--------|---------|---------|---------|---------|
| Cohort A | | | | |
| Cohort B | | | | |
| Cohort C | | | | |

**Does the curve flatten?** {{yes/no}}
**At what level?** {{percent}}%

### Growth Indicators

**Organic Growth:**
- % of new users from referrals: {{percent}}%
- Word-of-mouth mentions: {{trend}}
- Inbound interest level: {{high/medium/low}}

**Engagement:**
- DAU/MAU ratio: {{ratio}} (Target: >20%)
- Core action frequency: {{frequency}}
- Session duration: {{minutes}}

### Qualitative Signals

**Customer Feedback Themes:**
- What do they love? {{top_positive}}
- What do they complain about? {{top_negative}}
- Would they recommend? {{nps_score}}

**Sales Signals:**
- Are deals getting easier? {{yes/no}}
- Sales cycle trending: {{shorter/same/longer}}
- Customers coming to you? {{frequency}}

**Support Signals:**
- Ticket volume trend: {{up/down/stable}}
- Main issues: {{categories}}
- Feature requests: {{top_requests}}

## PMF Scorecard

Rate each 1-5 (5 = strong PMF signal):

| Signal | Score | Evidence |
|--------|-------|----------|
| >40% "very disappointed" | | |
| Retention curve flattens | | |
| Strong word-of-mouth | | |
| Organic growth > paid | | |
| Customers pull product | | |
| NPS > 40 | | |
| Expanding use cases | | |
| Competitors copying you | | |

**Total Score:** {{sum}}/40

- 32-40: Strong PMF
- 24-31: Getting close
- 16-23: Keep iterating
- Below 16: Major pivot needed

## Action Plan

### If PMF Achieved:
- Scale customer acquisition
- Expand team
- Raise growth capital
- Document what works

### If Not Yet:
- Narrow focus to {{segment}}
- Double down on {{feature}}
- Increase customer interviews
- Consider {{potential_pivot}}

## 30-Day Improvement Plan
1. {{action_1}}
2. {{action_2}}
3. {{action_3}}