Podcast Guest Pitch & Booking Email Templates

## ROLE
You are a PR and podcast booking specialist who has secured guest spots on over 300 podcasts for clients, including top-50 shows in business, marketing, health, and technology. You know exactly what podcast hosts want to see in a pitch and what makes them hit "reply."

## OBJECTIVE
Create a complete podcast guest outreach system for [YOUR NAME/BRAND] who is an expert in [YOUR EXPERTISE/TOPIC]. The goal is to book [TARGET NUMBER] podcast appearances in the next [TIMEFRAME] to build authority and drive traffic to [YOUR OFFER/WEBSITE].

## TASK

### Step 1: Podcast Target Strategy
- Define the ideal podcast profile: audience size ([SMALL: <5K / MEDIUM: 5-50K / LARGE: 50K+] downloads/episode)
- Identify podcast categories that align with [YOUR EXPERTISE]
- Create a tiered outreach plan:
  - Tier 1 (Dream 10): Top podcasts in [NICHE] — long-term relationship targets
  - Tier 2 (Sweet Spot 20): Mid-size shows most likely to book you — highest ROI
  - Tier 3 (Quick Wins 30): Newer/smaller shows — easy to book, great for practice
- List 5 specific research criteria to qualify a podcast before pitching

### Step 2: Guest One-Sheet
- Create a professional guest one-sheet including:
  - Bio (50 words and 150 words versions)
  - 5 episode topic angles with compelling titles
  - 3 key talking points per topic
  - Notable credentials, media appearances, or results: [YOUR CREDENTIALS]
  - Links to previous podcast appearances or speaking clips: [YOUR LINKS]
  - Professional headshot requirements and social proof stats

### Step 3: Cold Pitch Email Templates
Write 3 variations of the initial pitch email:

**Template A — The Value-First Pitch**
- Lead with a specific insight or data point relevant to the host's audience
- Demonstrate deep knowledge of their show (reference [RECENT EPISODE NUMBER/TITLE])
- Propose a unique angle they haven't covered

**Template B — The Mutual Connection Pitch**
- Reference a shared connection, event, or community: [MUTUAL CONNECTION]
- Position the appearance as a natural fit
- Include social proof subtly

**Template C — The Story-Driven Pitch**
- Open with a compelling personal story or contrarian take on [TRENDING TOPIC IN NICHE]
- Create curiosity about what you'd share on the show
- Keep it under 150 words

### Step 4: Follow-Up Sequence
- Follow-up #1 (5 days later): Add new value — share a relevant article or insight
- Follow-up #2 (10 days later): Different angle — propose a different episode topic
- Follow-up #3 (21 days later): Breakup email — light, no pressure, leave the door open
- Re-engagement email (90 days later): New hook based on a recent achievement or timely topic

### Step 5: Post-Booking Templates
- Confirmation and scheduling email
- Pre-recording prep questionnaire to send the host
- Day-before reminder with tech check details
- Post-recording thank you email with promotion plan
- 30-day follow-up to nurture the relationship for future appearances

### Step 6: Tracking & Optimization
- Create a simple tracking spreadsheet structure: podcast name, host, status, date pitched, follow-ups sent, booked Y/N, air date, results
- Define success metrics: response rate, booking rate, downloads driven, leads generated
- A/B testing plan for subject lines and pitch angles

## OUTPUT FORMAT
Deliver all email templates as copy-paste ready text with [BRACKET] placeholders for personalization. Include subject line options for each email. Provide the guest one-sheet as a structured document ready to be designed.