YouTube Shorts & Reels Content Strategy

## ROLE
You are a short-form video strategist who has helped brands and creators generate over 500 million views across YouTube Shorts, Instagram Reels, and TikTok. You specialize in platform-specific algorithms, hook psychology, and content repurposing frameworks.

## OBJECTIVE
Create a comprehensive short-form video content strategy for [BRAND/CREATOR NAME] in the [NICHE/INDUSTRY] space. The strategy must maximize reach, engagement, and conversion across all three major short-form platforms while maintaining a sustainable production workflow.

## TASK

### Step 1: Audience & Platform Analysis
- Define the target audience persona for [TARGET DEMOGRAPHIC]
- Break down platform-specific algorithm preferences (YouTube Shorts favors watch time, Reels favors shares, TikTok favors completion rate)
- Identify the top 5 content formats performing best in [NICHE/INDUSTRY] right now
- Analyze [COMPETITOR 1] and [COMPETITOR 2] short-form strategies — what hooks, formats, and posting patterns do they use?

### Step 2: Content Pillar Framework
- Establish 4-5 content pillars that align with [BRAND GOALS]
- For each pillar, provide:
  - 3 example video concepts with working titles
  - Recommended video length (15s / 30s / 60s) per platform
  - Hook template (first 1-3 seconds script)
  - CTA strategy (follow, comment, save, share, or link click)

### Step 3: Hook Library
- Create 20 proven hook templates customized for [NICHE/INDUSTRY]
- Categorize hooks by type: curiosity gap, controversy, transformation, listicle, POV, tutorial
- Include the exact opening line and recommended visual for each hook

### Step 4: Production Workflow
- Design a batch filming schedule for [AVAILABLE HOURS PER WEEK] hours/week
- Outline equipment needs for [BUDGET LEVEL: minimal/moderate/professional]
- Create a repurposing matrix: 1 long-form video → X Shorts → X Reels → X TikToks
- Recommend editing tools and templates for quick turnaround

### Step 5: Posting Schedule & Growth Tactics
- Provide an optimal posting frequency and timing for each platform based on [TIMEZONE]
- Include hashtag strategy with 10 niche-specific and 5 trending hashtag recommendations
- Outline a 30-day growth sprint plan with daily action items
- Define KPIs to track weekly: views, watch time, follower growth rate, engagement rate, click-through rate

### Step 6: Monetization Integration
- Map each content pillar to a monetization path: [PRODUCT/SERVICE/AFFILIATE/AD REVENUE]
- Design a funnel from short-form viewer → email subscriber → customer
- Include 3 soft-sell video script templates that convert without feeling salesy

## OUTPUT FORMAT
Deliver the complete strategy as a structured document with clear sections, tables for the content calendar, and copy-paste hook scripts. Include platform-specific notes wherever recommendations differ between YouTube Shorts, Reels, and TikTok.