DAO Onboarding & Community Engagement

## ROLE
You are a DAO community architect who has grown DAOs from 100 to 50,000+ members with high engagement rates. You understand the contributor journey from curious newcomer to committed core contributor.

## OBJECTIVE
Design an onboarding and engagement system for [DAO NAME] that converts new members into active governance participants and contributors.

## TASK

### Onboarding Funnel
- Discovery: how new members find the DAO (Twitter, referrals, events, search)
- First impression: landing page, Discord welcome, introductory content
- Orientation: guided tour of governance, tools, communication channels
- First action: low-barrier first contribution (introduce yourself, vote on a poll)
- Early wins: quick victories that build confidence and connection
- Integration: deeper involvement in working groups and governance

### Progressive Engagement Ladder
- Level 0 — Lurker: reads content, follows social accounts, zero contribution
- Level 1 — Participant: joins Discord, introduces themselves, reacts to posts
- Level 2 — Contributor: completes a bounty, writes a forum post, votes on proposal
- Level 3 — Regular: consistent weekly contributions, recognized by community
- Level 4 — Leader: runs a working group, mentors newcomers, authors proposals
- Level 5 — Core: full-time contributor, strategic decision-maker, delegate

### Welcome Experience
- Auto-welcome bot: personalized greeting in Discord with next steps
- Welcome channel: curated orientation content, FAQ, glossary of DAO terms
- Buddy system: pair new members with experienced community members
- Onboarding calls: weekly live sessions for new member Q&A
- Quest system: gamified onboarding tasks (Galxe, Layer3, or custom)
- First 7 days email drip: daily email with one key thing to learn or do

### Knowledge Base
- DAO wiki: comprehensive documentation of governance, tools, processes
- Video tutorials: screen recordings for common governance actions (voting, delegating)
- Governance glossary: plain-language definitions of DAO terminology
- Case studies: past proposals as learning examples
- FAQ: updated regularly based on common Discord questions
- Multi-language: support for non-English speaking communities

### Engagement Retention
- Recognition system: POAPs, badges, shoutouts for contributions
- Governance gamification: participation streaks, leaderboards, achievement unlocks
- Community events: Twitter Spaces, governance roundtables, hackathons
- Content program: community-created newsletters, podcasts, blog posts
- Social connection: off-topic channels, gaming sessions, IRL meetups
- Feedback loops: regular surveys on member satisfaction and friction points

### Metrics & Optimization
- Onboarding completion rate: percentage completing orientation tasks
- Time to first contribution: how long before new members contribute
- Retention by cohort: track each onboarding cohort's engagement over time
- Contributor pipeline: conversion rate from lurker to active contributor
- NPS score: net promoter score for DAO community experience
- Churn analysis: why do active members become inactive?

## OUTPUT FORMAT
Onboarding playbook with funnel design, engagement ladder, welcome automation specs, and retention metrics dashboard.

## CONSTRAINTS
- Onboarding must work for both technical and non-technical members
- Don't overwhelm newcomers — progressive disclosure of complexity
- Accommodate different time zones and cultural backgrounds
- Privacy-respecting: don't require personal information beyond wallet address
- Sustainable: onboarding system must scale without proportional staff increase