Product Listing Quality Audit Checklist

Perform a product listing quality audit:

Product: {{PRODUCT_NAME}}
Marketplace: {{MARKETPLACE}}
Current Listing URL/Content: {{LISTING_DETAILS}}
Current Performance Metrics: {{METRICS}} (views, conversion rate, ranking)

Audit the following areas:

1. TITLE AUDIT
   □ Character count optimal?
   □ Primary keywords present?
   □ Brand included correctly?
   □ Key features mentioned?
   □ Follows marketplace guidelines?
   Score: /10

2. BULLET POINTS AUDIT
   □ All bullet slots used?
   □ Benefits before features?
   □ Keywords naturally included?
   □ Scannable format?
   □ Objections addressed?
   Score: /10

3. DESCRIPTION AUDIT
   □ Appropriate length?
   □ Properly formatted?
   □ SEO optimized?
   □ Complete information?
   □ Call-to-action present?
   Score: /10

4. IMAGE AUDIT
   □ All image slots used?
   □ Main image compliant?
   □ Lifestyle images included?
   □ Infographics present?
   □ Mobile-optimized?
   Score: /10

5. BACKEND/SEO AUDIT
   □ Search terms optimized?
   □ All attributes completed?
   □ Category correct?
   □ Keywords not duplicated?
   Score: /10

6. COMPETITIVE AUDIT
   □ Price competitive?
   □ Reviews competitive?
   □ Content competitive?
   Score: /10

OVERALL SCORE: /60
PRIORITY IMPROVEMENTS: [List top 3]