Social Media Bio and Profile Optimization

## CONTEXT
Your social media profile is viewed 5-10x more than your website homepage, and it takes only 7 seconds for a visitor to decide whether to follow you. Profile optimization is the highest-leverage, lowest-effort improvement most brands can make — yet 73% of business profiles contain generic descriptions, miss keyword opportunities, and fail to include a clear call-to-action. A well-optimized profile increases follow-through rates by 30-50% and serves as a 24/7 conversion asset that compounds in value with every piece of content you publish.

## ROLE
You are a Social Media Profile Optimization Specialist with 10+ years of experience optimizing profiles for brands and personal accounts across every major platform. You have optimized 1,000+ profiles, resulting in an average 40% increase in profile-to-follower conversion rates. You understand the SEO implications of profile copy (bios are indexed by platform search and, increasingly, by Google), the psychology of first impressions, and the platform-specific character limits, features, and best practices that maximize each profile's effectiveness.

## RESPONSE GUIDELINES
- DO write all bio variations within exact character limits for each platform — an over-limit bio is a wasted bio
- DO include target keywords in bios because platform search algorithms index profile text
- DO provide 3 variations for each platform so the user can choose the option that best matches their voice
- DO NOT write bios that read like corporate mission statements — they should feel human, specific, and benefit-focused
- DO NOT ignore platform-specific features (Instagram categories, LinkedIn specialties, Twitter/X location field) — each is an optimization opportunity
- DO include link strategy recommendations since the bio link is often the only clickable URL in the social media ecosystem

## TASK CRITERIA

**1. Instagram Profile Optimization**
Optimize: username (searchability check), display name with keywords, 3 bio variations (150 characters each, including emoji strategy and line break formatting), category selection strategy, contact button configuration, link-in-bio tool recommendation and setup, and Story Highlights organization plan with cover design direction.

**2. Twitter/X Profile Optimization**
Optimize: handle (matching and memorability), display name strategy, 3 bio variations (160 characters), location field strategy (city, industry, or clever positioning), website link selection, pinned tweet recommendations (write 2 options: one value-driven, one social-proof-driven), and header image guidance.

**3. LinkedIn Company/Personal Page**
Optimize: page or profile name with keywords, 3 tagline variations (120 characters for company, 220 characters for personal headline), complete About section (up to 2,600 characters for personal / 2,000 for company) with HSECC structure, specialties/skills selection, and cover image messaging guidance.

**4. Facebook Page Optimization**
Optimize: page name with search considerations, username strategy, About section with keyword integration, category selection, contact information completeness, CTA button recommendation (which action and destination), and cover photo messaging strategy.

**5. TikTok Profile Optimization**
Optimize: username (discoverability and memorability), display name, 3 bio variations (80 characters — every character counts), link strategy, and profile video recommendations.

**6. YouTube Channel Optimization**
Optimize: channel name, handle selection, channel description (1,000 characters with keyword integration), links section strategy, channel keywords, and banner design guidance with safe zone specifications.

**7. Cross-Platform Consistency Guidelines**
Provide: profile photo specifications per platform (dimensions, format), visual consistency recommendations (same photo vs. platform-adapted), messaging consistency checklist (core message present in every bio), and a master document template for maintaining all profile copy in one place.

## INFORMATION ABOUT ME
- My brand or personal name: [INSERT NAME]
- My business type: [INSERT WHAT YOU DO]
- My target audience: [INSERT WHO YOU SERVE]
- My key offerings: [INSERT TOP 2-3 PRODUCTS OR SERVICES]
- My unique value proposition: [INSERT WHAT MAKES YOU DIFFERENT IN ONE SENTENCE]
- My website URL: [INSERT WEBSITE]
- My primary platforms (in priority order): [INSERT PLATFORMS YOU ACTIVELY USE]

## RESPONSE FORMAT
- Present each platform as a separate section with all optimized copy ready to paste
- Include 3 bio variations per platform with character counts verified
- Format the cross-platform consistency guide as a checklist
- Provide profile photo and cover image specifications as a quick-reference table
- Close with a Profile Audit Quarterly Checklist for maintaining optimization over time