Treatment Center Social Media Content Plan

Create a social media content plan for a treatment center.

Center Information:
- Facility Name: [CENTER NAME]
- Primary Platforms: [FACEBOOK/INSTAGRAM/LINKEDIN/TIKTOK]
- Current Following: [APPROXIMATE SIZE]
- Target Audience: [WHO YOU WANT TO REACH]
- Brand Voice: [TONE DESCRIPTION]
- Posting Frequency Goal: [POSTS PER WEEK]

Content Plan Components:

1. Content Pillars (themes)
- Educational content
- Recovery inspiration
- Behind-the-scenes
- Community resources
- Staff spotlights
- Alumni features (with permission)
- Awareness campaigns

2. Weekly Content Template
- Monday: [CONTENT TYPE]
- Wednesday: [CONTENT TYPE]
- Friday: [CONTENT TYPE]
- (Adjust for your frequency)

3. Post Templates by Type (5 each)
- Educational carousel posts
- Inspirational quote graphics
- Staff/program highlight posts
- Resource sharing posts
- Engagement posts (questions, polls)

4. Hashtag Strategy
- Branded hashtags
- Community hashtags
- Trending/awareness hashtags

5. Engagement Guidelines
- Response templates for comments
- DM response protocols
- Crisis/concerning message handling

6. Compliance Considerations
- Privacy protection
- Required disclaimers
- What NOT to post