Plan engaging content for harvest season that brings followers into the winemaking journey.
Create harvest season content plan: Winery Details: - Name: [WINERY] - Harvest Timing: [EXPECTED DATES] - Varietals Being Harvested: [GRAPES] - Team Size: [PEOPLE INVOLVED] - Unique Harvest Elements: [SPECIAL PRACTICES] Content Channels: - Instagram: [FOLLOWERS] - Email List: [SUBSCRIBERS] - Website Blog: [YES/NO] - Other Platforms: [LIST] Content Goals: - Primary Objective: [ENGAGEMENT/EDUCATION/SALES] - Products to Promote: [CURRENT RELEASES, FUTURES] - Events During Harvest: [PLANNED ACTIVITIES] Develop 6-week content calendar including: 1. Pre-harvest anticipation (Week 1-2) 2. Harvest begins (Week 3) 3. Peak harvest (Week 4) 4. Harvest completion (Week 5) 5. Crush and fermentation (Week 6) For each week provide: - Daily Instagram post concepts - Stories/Reels ideas - Weekly email content - Blog post topics - Behind-the-scenes moments to capture - Team member spotlights - Educational content topics - Sales tie-ins - User engagement prompts
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[WINERY][EXPECTED DATES][GRAPES][PEOPLE INVOLVED][SPECIAL PRACTICES][FOLLOWERS][SUBSCRIBERS][LIST][PLANNED ACTIVITIES]